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Issue DateTitleSubjectsCAPTION
Apr 16 2026
Ten Years Surplus
GASOLINE IMPORTS/EXPORTS
Production/Supply/Demand



U.S. refiners ramped up gasoline exports in 2025 despite a decline in operable refining capacity. Gasoline imports declined in 2025 due in part to anemic consumer demand. After ten consecutive years enjoying net-exporter status, some important factors could reverse the trend in 2026. Not the least of which is one rogue state's dramatic loss of refining capacity that has flipped California from a net-exporter to a net-importer.
Apr 09 2026
Refining Capacity Rebound
PHILLIPS 66 MARKETING METRICS
Company Profile



Phillips 66 has been busy shaking up its refining portfolio, exiting California refining while adding capacity elsewhere. At the same time, the nation's fourth largest refiner continues to add branded outlets to its portfolio. Phillips 66 marketing metrics are examined herein.
Mar 18 2026
Flatline Extended
2025 GASOLINE DEMAND REPORT
Demand

Fleet

U.S. gasoline demand has been flatlining for three straight years as growing vehicle efficiency has offset increased miles driven. Dark clouds for 2026 gasoline demand include deportations of motorists, a declining jobs market, and now spiking pump prices.
Mar 11 2026
Strategy Reversal
BP MARKETING METRICS
Company Profile



BP dramatically fired its CEO in December and may be embarking on a return to petroleum under incoming CEO Meg O'Neill. Meanwhile, the British major has continued to grow its U.S. station count under a panoply of gasoline brands.
Feb 25 2026
Station Count, Share, Decline
EXXONMOBIL MARKETING METRICS
Company Profile



ExxonMobil's massive capacity expansion at its Beaumont refinery in 2023 has not resulted in a boost in gasoline market share according to Lundberg data. The nation's biggest super major continues to hold the second largest national gasoline market share.
Feb 12 2026
Gasoline Price Seasonality Rebounds
SPRING PRICE HIKES
Retail Prices



Gasoline price seasonality is not as strong as it was during 2005-2016 according to our study. Seasonal gasoline demand increases combined with RVP regs usually boost gasoline prices each Spring. Herein we examine price seasonality during the 2005 to 2025 period and identify a 5.4¢ gal. reduction in price seasonality, and during the past five years a resurgence.
Jan 27 2026
Market Share Recovery
SHELL MARKETING METRICS
Company Profile

Refining

Market Share
Norco has had to go it alone since Shell got rid of 10 U.S. refineries. Yet even with just the one refinery, Shell managed to grow its gasoline market share after hitting bottom in 2024. Meanwhile, Shell's 2020 sale of its last California refinery, Martinez, is starting to look prescient.
Jan 16 2026
New Normal Forming
2025 RETAIL GASOLINE MARGIN METRICS
Retail Margins

Retail Prices

Retail gasoline margins were strong in 2025 despite a modest annual decline. Last year was the sixth consecutive year of robust margins. The new normal for average U.S. margin is in the 30-40¢ range.
Dec 11 2025
Throughput, Station Count Down
U.S. STATION POPULATION 2025
Station Population



After three years of growth, the U.S. station population reversed lower in 2025. Why? High interest rates, paltry employment growth, and shrinking gasoline demand. According to Lundberg Survey's exhaustive annual study, there are 143,900 gasoline stations in the U.S.
Dec 05 2025
Gasoline Supply Crisis Emerging
ANOTHER CALIFORNIA REFINER SURRENDERS
Refining



California refining capacity is collapsing faster than is the state's gasoline demand. Rather than solving global warming, this is leaving the state dependent on expensive gasoline imports. Some of the very politicians who passed onerous anti-petroleum regulations are now pleading to keep refineries open as a supply crisis looms. It was too little too late for the P66 Wilmington refinery, as detailed herein
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